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Ground Truth

A blog by Nearmap
From imagery to insights to answers. Explore the latest posts and new perspectives emerging in the world of location intelligence.
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How aging homes affect the property claims ecosystem

Explore how aging housing stock, rising material costs, climate change, and inflation are reshaping property claims and what adjusters need to know today.

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Transforming operations using reliable aerial data

Oklahoma County relies on accurate geospatial information to manage property assessments, disaster response, or monitoring economic developments across the community.

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Optimizing COPE insights with property intelligence

Advanced property intelligence platforms like Nearmap offer portfolio-wide risk assessment capabilities, giving insurers a geographical overview of COPE data across all insured properties.

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Technology’s role in the future of restoration

itel's Paul Disney talks about innovation is reshaping restoration—but it takes more than just tools to transform outcomes.

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Why ground truth doesn’t always require ground points

While ground control points are critical for certain high-precision, survey-grade projects, they often aren’t needed for common applications.

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Disaster recovery: fast or slow?

Accurate property data keeps insurance assessors, construction teams and local authorities informed about the status and speed of post-disaster rebuilds and repairs.

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Capturing Australia’s renewable energy landscape

Navigating the Australian renewable energy market is now easier and more relevant for decision makers, thanks to a new partnership between Nearmap and RenewMap.

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